The Ducati Scrambler, which was originally introduced in the 1960s, has been one of the best-selling motorcycles Italy has ever produced and has sold over 100,000 units since its reintroduction in 2015.
Now, a new generation of Ducati Scramblers are coming.
Just recently, the production of the first unit was celebrated in the new Finitura e Delibera Estetica building with an event in perfect Ducati Scrambler style. After the traditional “christening” by CEO Claudio Domenicali, the ceremony was in fact transformed into a party animated by music in which all the employees were able to admire all nine colors of the new Ducati Scrambler as a preview.
The customization possibilities, which have always been a distinctive element of the Ducati Scrambler, go even further with this second generation thanks to the new Icon tank. The colored portion is a cover that can be easily replaced, as can the mudguards, rim tags, and headlamp covers. Thus the look of the Ducati Scrambler can adapt to all tastes with great ease. The three basic colors are: '62 Yellow, Thrilling Black and Ducati Red, are joined by another six colors: Storm Green, Rio Celeste, Tangerine Orange, Jade Green, Sparkling Blue, Velvet Red, which will be available as an accessory kit, to dress up the new Ducati Scrambler Icon in nine different liveries.
Thanks to a weight reduction of 4 kg, the new Ride-by-Wire and the Quick Shift accessory, the Ducati Scrambler offers a more brilliant ride. And it is also safer, more modern, digital and technological, now with Riding Modes, Ducati Traction Control and the new color TFT screen.
All this without betraying that simplicity and authenticity that have always represented essential values for all Ducati Scrambler enthusiasts. Air-cooled Desmodue twin-cylinder engine, trellis frame, wide handlebars, low center of gravity and fun to ride remain the essential features of the new generation of Ducati Scrambler.
The result of this recipe is three new Ducati Scramblers: Icon, Full Throttle and Nightshift. Three bikes with a different imprint, united by a relaxed riding position and low weight, offer enthusiasts of all experiences and abilities great riding pleasure, both in urban journeys and on out-of-town trips.
Philippine availability and pricing are to be announced by Ducati PH.