Royal Enfield opens newest showroom in QC

Royal Enfield in Tomas Morato opens

There’s a new Royal Enfield showroom in the metro. It’s location: Tomas Morato, Quezon City.

Coinciding with the brand’s 10^th anniversary here in the country, Hardcore Brothers Custom Motorcycles Inc. – the official distributor of Royal Enfield Motorcycles here in the country – opens the newest Royal Enfield flagship store in the country together with Kustom Kulture Motorcycles, Inc.

Customers and motorcycle enthusiasts in the Philippines can now experience 120 years of legacy through its complete range of motorcycles, apparel, and accessories, all available under one roof at the exclusive store. Along with this, the exclusive store showcases the brand’s philosophy of “Pure Motorcycling” in every aspect of the Royal Enfield ownership experience.

The Royal Enfield-Quezon City by Kustom Kulture Motorcycles, Inc. is an exclusive store located in the heart of the city center and will now provide greater accessibility for motorcycling enthusiasts. Royal Enfield has a widespread sales and service network in the Asia Pacific region. In the Philippines, this will be the 5^th exclusive store to be added to the existing network of Royal Enfield in the Philippines, with stores located in Davao, Cagayan De Oro, Meycauayan, and Pasig.

Speaking about the launch of this brand new exclusive store, Vimal Sumbly, Royal Enfield Head of Business for Asia Pacific, said that “Royal Enfield is committed to becoming the global leader in the mid-size segment and Asia Pacific is of great strategic importance. We have been consistently building greater accessibility for our passionate community and avid riders.”

“In the Philippines,” Sumbly added, “we have seen a rapid surge in the community of Royal Enfield riders who are subscribing to leisure motorcycling and getting inducted in the Pure motorcycling fold.  With intent to further expand our outreach, we have opened our fifth exclusive store at Quezon City. This will get us even closer to our customers and provide easy access to the brand especially in the northern part of Manila.”

Royal Enfield operates in the Philippines through Hardcore Brothers Custom Motorcycles Inc. who are the exclusive distributor of Royal Enfield motorcycles. They have been one of the pioneers in the custom motorcycle domain and have been associated with Royal Enfield for the past ten years.