Kawasaki Motors (Phils.) Corp. and Bajaj Auto Limited (BAL)have affirmed their strategic technical alliance and strong partnership in the Philippines. The move comes in the wake of news of the end of the 8-year "sales and services" partnership of Kawasaki and Bajaj in India last April. Bajaj in India has expressed interest to focus on its KTM brand distributorship in India.

In the Philippines, KTM, an Austrian motorcycle brand, is distributed by AC Industrials, a subsidiary of the Ayala Group of Companies, and is the group's first motorcycle venture.

Kawasaki Motors Phils. Corp. (KMPC) arranged a press conference at its Head Office in Muntinlupa City to celebrate their 13-year technical collaboration with BAL. KMPC and BAL affirmed that the separation of the two companies in India will not affect Philippine operations. The technical collaboration in the Philippines will continue to be strengthened by both the companies in the coming years.


Bajaj Auto Ltd. entered into a technical assistance agreement with Kawasaki of Japan in 1984, and since then it had cooperated to expand production and sales of motorcycles in India and parts of Asia.

The partnership between Kawasaki and Bajaj in the Philippines started in 2004, with the aim of developing and introducing technologically-advanced, fuel-efficient, and dependable motorcycles.

Kawasaki and Bajaj partnership to continue in Philippines

In a show of solidarity, the two companies gathered their top executives: Teench Layosa-Doval Santos, Vice President for Sales and Marketing & Customer Support Divisions; Hisashi Nishizawa, President and Chairman of the Board of KMPC; Jin Inoue, Former President of Kawasaki Motors Philippines, now Senior Manager Motorcycle and Engine Company of Kawasaki Heavy Industries; Dinesh Kulkarni, Vice President International Business (ASEAN); and Rakesh Sharma, President International Business at Bajaj Auto Limited. The Executive Committee and Managers of KMPC, representatives from various dealers, friends from the media, MDPPA key heads and national officers of various Kawasaki – Bajaj motorcycle groups and clubs were also present.